Tag Archives: UX

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Life Cycle of UX

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The concept of user experience is broad and any person who wants to practice UX design should possess skills in multiple fields. As a UX Designer, we have a range of techniques available to us and it is up to us which of these techniques we want to choose for appropriation.

As its core, the UX process consists of these following phases:

Strategy: Strategy is really important from the outset as it contributes to articulating the brand, guiding the principles and long-term vision of an organization. It will be very helpful in shaping the goals of our organization as well as concentrates on what our organization is hoping to achieve with this project and ways for its success for measurement.

Research: This phase can be variable between the projects. Difficult projects will comprise the significant user along with competitor activities rather small startup websites may avoid these research activities other than some informal interviews and a survey. The research phase is really essential to create an informed user experience.

Analysis: The main focus of the analysis is to draw insights from data collected at the time of the research phase. It includes capturing, organizing and making the inferences from the factors which can help UX designers in understanding to the reasons for its importance. Communicating the designer’s understanding back to the users will be helpful in confirming any assumptions which are being made are valid.

Design: This phase of the UX project is both collaborative and iterative. In collaborative terms, it involves input and ideas from different people while in iterative, it cycles back upon itself for validating ideas and assumptions. The main goal of the design phase is to put ideas in front of users, get back their feedback and refine them along with repeating. We can represent these with paper prototypes, branding or visual details.

Production: It is the place where high fidelity design is fleshed out, content along with digital assets are created as well as high fidelity version of the product is validated with the stakeholders and end users through the user testing sessions. In this, the role of UX designer shifts from creating and validating the ideas to collaborating with developers for guiding and champion the vision.


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Use Cinemagraphs to bring website Life

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Many trend designs may come and go in the world of web design but some of them remain for quite a long period of time such as call to action buttons and emphasis on the scrolling which were more than just trends. They were successful in redefining the components of great web design and now they are common features in almost every website today.

Hero images are another example of a design trend which has shown evolution in unique ways. While they are still popular today but designers have combined hero image aesthetic and placed video in the background rather than a picture. But most recently, cinemagraphs have bridged the gap between photography and video by combining the strengths of each into a striking hybrid.

Cinemagraphs: It is a gif but more subtle or we can say a high definition photo with one element of that image moving such as flickering candle frame or hair waving in breeze etc. Here are some ways we can use cinemagraphs on our websites:

Better Project Pages: whenever people are scrolling down our pages for looking some information, we can make them stop for a while with cinemagraphs. We can offer alternate and more detailed views with these cinemagraphs of our products alongside the static photos we already have. Mostly photos are enhanced by subtle motion.

Get Attention on Landing Pages: Landing pages for the services and freelance work are the great potential to inculcate cinemagraphs especially if our landing pages are too long. If there is a beautiful cinemagraph at the start, it can tempt our users to read further. Placing these cinemagraphs at the end can be great payoff for the reader’s effort.

The first image on the landing page must be like the hero image which we are going to use on home page as it is the place for displaying the best product or drawing the viewer in so that they would keep scrolling.

About Pages: If a user is visiting our about page that means they are quite curious but they are totally convinced yet. They may be interested but looking for more information about our company. In this case, the right visual aid can help us in convincing them about our expertise.


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Speeding Up UX with Skeleton Screens

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It is very common with us that sometimes when we are on the particular site and clicked on something but get nothing in revert and out of frustration, we click on that again and also reverse our action by trying something else. This is a clear case of a site suffering with UX issues.

Obviously we find it annoying that we are clicking on something, work is being done by sending data back and forth behind the scenes but we are getting nothing on our computer. This issue may be because of large downloading or overloading of server but that is not our concern.

All we know is that it is very annoying to witness nothing happening on our computer b clicking on some buttons. This is where the skeleton screens can be very helpful in alleviating the perception of inactivity. We can also retain traffic on our site and reduce bounce rates.

Skeleton Screens: It is much like we are building a house and there is a basic outline for every website where we know the location of everything from graphics and subject matter and so much before the actual work is being done. Through this, we can decide how our website should going on to look before going though the process of making it.

A skeleton screen will show our visitors what they can expect and where. Although it does not provide all the information about our website to the user but it allows people to know in some milliseconds where they should shift their focus. As soon as they get the actual information, they are already looking at the right place.

Sometimes it is executed correctly but they do not even realize that they are looking at the Skeleton screen. The idea behind the skeleton screens is that the site could come up immediately as the brain registered something being on the screen and by the time, he finds his focus and words on the screen.

These skeletons screens can be used in programs all the time. They can be used on the websites as well as applications so that we could give the perception that the program is faster than actually.


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Difference between UI and UX

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In such an aggressive world (there is a ferocious competition in each area), one thing that can separate you from the opposition is the manner by which you influence your clients to feel about your image, application, site or anything by any stretch of the imagination. Client experience and client interface have turned out to be important to the point that an item’s prosperity or disappointment is reliant on these two elements.

Since clients have such a large number of choices thus less time, it is basic for organizations to get the User interface outline (UI) and client encounter right the first run through. This is one reason organizations are putting more accentuation on the vibe and the ease of use (simplicity of utilizing) of the item. Your item, application or site could be the best as far as the highlights it has yet in the event that it doesn’t have the correct feel to it, it will confront a part of difficulties in being effective. The understanding is very necessary with the change from traditional acceptance to digital innovation.

UI Design (UI)

UI configuration is about the item’s realistic and visual introduction. It is a procedure that can be depicted as helping the client through the interface. UI configuration essentially chooses that it is so natural to utilize the item, particularly for any advanced interface. The contrast between website specialist and UI architect is lessening, website specialists are UI planners who can code. Clients are requesting for intuitive interfaces and as said before, the accomplishment of any item is needy vigorously on UI outline. UI configuration is about the look and feel of the item.

Client Experience Design (UX)

In spite of the fact that UI design and User experience (UX) plan are firmly related, UX configuration is more about the examination on would could it be that clients are searching for in an item, what is being offered by the contenders and what can be enhanced regarding the general understanding of the item. UX configuration does not really expect one to be a coder. Be that as it may, a UX originator is associated with each period of item improvement lifecycle or programming advancement lifecycle, testing the item at each stage.

In view of the tremendous request of UX and UI architect, this field has risen as a field with massive openings and anybody inspired by this innovative field can figure out how to be a great UI/UX creator/designer.