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Role of Graphics and Visuals in Web Designing

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Website should be appealing; this is the most probable statement that every website owner would say to the designer. And the designer does this all by including proper graphics and visuals. But, with the changing trends everybody needs to remain updated with practices followed day to day. This involves selecting proper images which go best with the design of the website. Integrating images on website can be done in a number of ways and this solely depends on what impact it leaves on the user, as user experience is the sole target. Read on to know in detail about the role of graphics and visuals in web designing.

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Use of Single Color
Most of the designers today focus on using single color instead of using their combination. A number of times black and white are used to give a smooth and clean look. Balanced aesthetics helps in gaining the attention of the client.

Info graphics
Long paragraphs of content on the website can make your visitors bore. Try to incorporate visuals that can explain the motto behind. Portray stories or use power of visualization with textural content, that can keep your visitors busy and they will love to know what will be next.

Show your Customers the reality
Don’t insert fake images in your website as this can distract interest of your customers; instead try to incorporate something meaningful that can connect them to the real world. Images that are analogous to the real life conditions create a sense of familiarity and this in turn helps in building good long lasting relationship too.

Quantitative Data
Whenever you want to disclose figures always show them in the form of numeric charts that can help the reader in understanding. Diagrams can explain the concepts more logically. Financial, scientific or any type of data can be best expressed in this form.

Top of the website
Mostly the space on the top of the website which is called hero space has large portion blank and it is noticed immediately as soon as the website is loaded. Content density is usually lower in these areas so anything put will be visualized very well. So a proper strategy should be followed which includes putting sliders etc.




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Does the Page Load Speed really affect Google Rankings?

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Page ranking on Google search engine has been the matter of prime importance for website owners. And they really pay heed to it.  They leave no stone unturned to raise their website ranking. And a few years before it was concluded that time needed to load a website really affects its ranking on search engines too. Read on to know in detail about it.

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First we try to understand this point from a layman view. If an online user searching something opens your website and it takes in loading, then definitely he or she will look for the options. As in this tech world time matters a lot and seconds too value a lot. So, obviously Google will rank those sites high on the search engines which can be loaded in least time. And if your website takes time then it will have a lower ranking although it has quality content too.

Google Chrome, Google Toolbar data and Google Analytics are the different sources which give the speed related information to Google. One can know about the page speed from the Labs section of the webmasters tool.  Quality is the criteria of prime importance on Google and on all aspects it is considered. So all those who are thinking to generate business from their website should measure the loading speed of their website and if it’s less than they should work on it. Upgrading the server, using codes and files can help in increasing the speed of the website to a considerable extent. This in turn will Help in converting users to clients and customer satisfaction too.


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Cost effective SEO Services that can increase website traffic

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Search Engine Optimization (SEO) Services play a great role in internet marketing. A number of SEO services companies are providing these services to foreign clients. These services range in numbers and sometimes they are not affordable for small business or those who are just at a start up. These services help in connecting business firms with their clients. To get the details of different products and services, internet users rely on search engines. So it is very important that website of any business should be search engine friendly. So here are a few services that can be really effective.

Automated+SEO

SEO professionals know the tactics of making a search engine friendly websites. They make these portals more attractive, professional that is perfect from business point of view.  They work according to search engine prescribed algorithms and standards so that the results obtained are reliable. They also ensure that your website is ranked at the top among the different search engines. This helps in accumulating more traffic on the website that ultimately helps in lead generation.

So to receive constant traffic on your website you can look for these seo services like first website designing with proper planning, keyword research, unique and catchy content on the website which can be through writing articles or by blog posting, reciprocal link building, and optimization of HTML coding, meat tag optimization, directory submission, ranking report maintenance, etc. All these can be easily done if the person is skilled enough and understands the tactics behind. If these terms are followed properly then business owners can get good results in less time.


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Easy Internet Marketing Tips

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Internet covers major part of the world and most of us have heard the word Internet marketing. Some people think that it is all about selling products online. Some think that it for company or brand. But it is all about helping customers with solutions. Marketers, buyers, sellers, etc are the different group of people of this market. Growth potential I for any type of business is unlimited in this field. So, owners should take care of different tips that can help them. Here we have discussed few easy tips that can help you a lot in this field.

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Blog
Blog is the best and easiest way of marketing is making a blog for your business whether it’s small or big. “By blogging at least twice a week, you significantly increase your website’s ability to be found on search engines” This is revealed through surveys and it surely has a positive impact on SEO. The fresh and unique content added through blogs helps in communicating with the clients and it keeps them engaged too! Guest blogging is also one of the ways which is becoming popular day by day.

Business page on Facebook
Facebook is no doubt one of the most common and trusted platform which most of the people use for their business promotion. This can be easily done and helps your clients in remaining connected with you all the time. Managing a facebook page is not at all a difficult task and you can inform your clients about the latest happenings also. Facebook campaign can also speed up the process in a number of ways.

Email Reminders
Email marketing is another way of engaging customers. Through this little effort you can tell your clients about the latest deeds you are offering. If you are offering any time-limited deals or offers and you want that maximum clients should take benefit of this then email marketing can be the best way.

Webinars, press releases, instagram are the other ways that can help you a lot!


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Role of Mock-up in Website Designing

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Planning for a new website is a little tricky task for anyone. A number of ideas may come in your mind for making that project successful. Designing, updating and redesigning is a long process which goes on and on. But, if you want to present the best to your client and mock up is a best way to do so. It is a stagnant presentation of the design that will reflect the idea behind the new design. In short it will give an overview of how the new design will look.

website-mockups

Mock-ups in website designing is a wonderful way of giving an idea of design to the client. Before moving to other process of development or adding graphics etc, you can get an approval from customer that whether he is satisfied with the design of the website or not. It is the very first stage of website designing and depending upon the clients requirements you can go ahead. What to include and what to exclude you can easily decide at this former stage, managing things becomes much easier. A little description of popup windows, rolled menus, etc can help you in understanding things from client’s point of view.

It’s a collection of fake windows that will include a description of the controls involved. It is not at all going to reveal any code, just simple display of the workflow will do. Only links, text and pictures are included so that the viewer can get an idea that how the design will look like. Or if he is not interested in the design then you can present things in a different way. Or if he is interested in making changes then you can work accordingly. In best terms, for project manager it is the best way to start conversation with the client.

Above all customer satisfaction is the main motto of every web designer and mock-ups can surely help to some extent in achieving that.


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List of Critical Elements Every Homepage Must Have

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Website’s most important or valuable page is the homepage. I am sure a layman also understands this very well. And this is the reason that most of the IT professionals whether designers or developers, leave no stone un-turned in making this page appealing and useful from every point of view. Homepage gives the peek inside of your business, so it very important that it should be intriguing. So it very important that all of us should know about those critical elements that homepage of every website must have.

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Heading or title
The headline of the page should be catchy and short. It should clearly reflect that what website is all about. Simple and clear lines can covey the messages easily and besides this people can understand it.

Sub-heading
Sub-headline on the home page should tell in brief about the services you offer. You should be very careful with the language and show value. Try to give the user those things which he or she is looking for.

Calls-to-action
Calls-to-action can be very effective in controlling visitor’s actions. Commonly used buttons are Click here or learn more, these compel visitors to complete the action. These can be primary as well as secondary. They help in accomplishing the goal of turning user to clients.

Visual Hierarchy
Without creating any clutter or confusion, everything is made visible using contrast shape, color and size. So that user goes through every part of the website. Setting the visual hierarchy on homepage is very important.

Testimonials
Try to incorporate testimonials from the clients, they should not be fake. As this can help in building trust among the visitors. Customer proof is the best way to inbuilt the relationship which you are looking for. Video testimonials can be better idea.

Navigation
Navigation should be kept simple so that visitors get a clear path from homepage into your website.

Content
Unique and catchy content can do wonders for you. So if you are interested in generating more leads include great content. Don’t copy it from other websites.


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Few Benefits of moving to WordPress

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If you are planning to create a website or if you already have a one, there are a number of reasons that you should know about the benefits of using Word Press. Since last few years most of the people use Word Press the content management software for their online business. It started as a blogging platform and now people are using it for a number of reasons. Read on to about the benefits of using Word Press in detail.

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Simple to Use

The process involved in website creation whether its installation or website management everything is very easy in Word Press. In few clicks you can do installation and other process. Blog pages, new images everything can be added very quickly. So ease of use is the first and foremost thing.

Word Press is Browser based

Since Word Press is Browser based, so you have a number of options to work. You can log in through any device whether its computer or tab and can manage your work.

 Self-contained System

Word Press does not require other software’s like or Dreamweaver or Adobe contribute for editing. Without HTML or FTP software one can do all the work like uploading images, formatting text, uploading documents, creating new pages or blog post, etc.

Word press sites are loved by Search engines

Simple and clean code of Word Press websites helps search engines in reading the content. Search engine optimization in a very precise way is possible through Word Press, tags and meta tags can help in this process.

Word Press is Secure

Among the other software packages Word Press is known to be secure. There are a number of security tips one can follow to secure their websites in every term.

Updated Regularly

Design and development community regularly sends updates for Word Press for improving it. It is an open source, so fixing bugs and updating it is very necessary.

Easy to Control

You are the owner and manager of your website; you don’t need designer for every aspect. You can manage things on your own. You can easily update and control your website.


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Effective ways to market your Blog

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Blog writing is the easiest way now-a-days to use your right to expression in so many ways. Also, it is a ready source to get useful information on niche topics for a wide range of users. People usually follow their favorite writers or public figures via their blogs.

On the contrary, despite of providing high quality information on important topics, some blogs could remain deprived of required amount of traffic. No matter what you are providing in your blog, if its not reaching to its target audience, its a far cry in oblivion.

In order to make it on Google top list, a blog has to be optimized and required to be carried on the “Online Platforms” effectively and regularly.

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Here are some easy to practice tips in order to market your blog effectively and make it a success in web world.

Keep it Social Media Friendly:
How would you feel, if you dress impeccably, while putting the perfect make up on and with the right choice of accessories but still no one even look at you, let alone compliment you because you are locked up in a room! Cherry on the top – no one even knows that you are in that room.

I know, that would make you feel very angry and disappointed but isn’t it the same situation what is happening to your blog where you are writing all the good information about different topics but not showcasing it properly to world and still clueless that why on earth your blog is not getting any attention!

 The simple solution would be – to link your blog with your social media profiles, like Facebook, Twitter, Google+, Linked-In, StumbleUpon or Pinterest etc. Once you’re done writing and proof reading your article, post it on your blog and make sure that a link or a part of your post is being shown on your social media profiles.

Also, share your post with related groups. For example, if you are writing about Web Promotion, then target people who are related with SEO, Web or any other kind of Media promotion. This simple trick would gain a lot of attention for your blog.

 Keep yourself “email list” ready
Your email list is your best friend, where all the contacts, you have ever earned are resting together. Just believe in those who have trusted you so far and keep on adding lot more.

Please do not panic, if you still do not have a list at back and call, since all you have to do now is – to get an ‘Auto-responder’ account, which will start collating an email list for you from the moment you use it.

There are some websites like MadMimi and Mailchimp are also available, which offers you to integrate with their auto responders so that you’d get a chance to grow your email list.

 Be the Guest Blogger

There are several sites/ blogs are available, where they accept guest posts. It is a good way to sharpen your writing skills and to divert people to your own blog from a different blog zone.

The more guest posts you publish, the large no. of people would acknowledge your writing and would look for you in order to seek more information.

Build Links to build reputation

It might look like a complicated process but it is one of the foolproof ways wherein you link external blogs or website to your blog manually. This can be done by either Blog Commenting or Guest Blogging.

 For Blog Commenting, simply go to other blogs and leave a review wherein you link back your blog to that page or blog. This process should be practiced religiously or else it would not fruit powerfully.

 Keep your blog ‘Book Marked’
Some websites like Bookmarkfly or StumbleUpon provides you with the opportunity to get yourself registered on such a platform from where you would get nothing but attention if you get noticed even once!

All you have to do is to get your registration done and finally speak your wonderful mind out.

Apart from using different tricks and techniques in order to make your blog a hit, there is a basic step you should never forget and which is to keep your posts simple enough to understand and update regularly. This is the mantra because “what lies in front of eyes, bind with your mind”.

So keep posting, use appropriate and eye-catching visuals, keep it crisp, in short – Happy Blogging!